In Australia to chuck a fit is to spit the dummy. Babies do it when they throw tantrums - so do adults.
In July I need to media train executives at a client company. I took today to refresh the media training materials I use for executives. There is so much to teach and adults are hopeless learners. So material needs to be compelling and provided in mind-sized chunks.
The best way is to show by example. I cruised YouTube to add new media interviews that showcase good and bad media behaviours. In my search I found a personal favourite. It’s less contrived than Tom Cruise jumping around on Oprah’s sofa. And it’s not as painful as Miss Teen South Carolina. If you haven’t seen those, then get to my Playlist at YouTube.
My favourite bad media interview is a simple sportscaster trying to file a simple story from South Australia (aren’t you glad I didn’t say simple a third time?). He’s just having a real bad day…
